Online Hotel Booking Systems
If you decide to manage a Hotel or any type of lodging and are scouting for techniques to improve gross sales an on-line reservation system will benefit your hotel. There are quite a few different options to choose from depending on variables such as; precisely how much someone is willing to pay, your degree of IT, as well as size of your hotel.
Hotel Booking Systems Options
1. Phone enquiry – This assumes that you currently have a pre-existing nternet site or information page on the web however no desktop computer at the actual hotel.
2. Web-based Enquiry – This assumes you by now have an existing website- blog or information page on the internet but you do have a laptop or desktop and e-mail services.
3.Web-based Hotel Extra-net – Run and hosted on a organizations web-site and you log in.
4. Internet based booking system – either purpose built for bigger hotels) or, off the shelf run on your computer system or even directly off of the world wide web
Number 3 and 4 are definitely complex however we will describe in greater detail in the next paragraphs.
Phone. This is the most basic of all of the web-based Hotel booking systems. Not really a legitimate on-line program, yet it is included because people could possibly come across the Hotel Web-site or page you have already established. This involves a call to your Hotel and reserving a room inside a journal. (Still being used by several smaller sized hotels, b&b’s, and also holiday apartments.
Online business Enquiries. Straight forward electronic mail function from your site to your email address. The down-side is e-mail messages could get lost or delivered to your junk e-mail box which could lead to the hotel missing a reservation.This is certainly labour intensive due to the fact you would need to follow up with a telephone call or possibly an e mail to the individual which sent it. Your message could get missed or sent to their unsolicited mail box.
Extranet. A Hotel Extra-net is a good tool for using a somewhat automated process. This kind of application usually involves the Hotel director applying for an account with a firm exactly like “Need To Get Away.” They would then set up your hotel which has an web-based account, put in place room types, rates, load photographs plus talk you through administration of the product. Suites usually are loaded by use of numbers in the diary while you are logged in. For example a 0 means simply no availability and your specific room wouldn’t be able to sell on line. Any number above zero signifies the quantity of suites to offer for your specified room type like double, single, twin and family room. Basics that the hotel will need is a payment processing machine obtainable when you have created a credit card merchant account. We call this a semi automated method since you manually will have to adjust inventory when a booking to your hotel occurs through by other means.
Online Booking System. This method is much more complex and necessitates clients end up being competent in the program. If you’re not proficient making use of this type of software, an individual won’t operate the program to it’s potential and you may as well stick to an extranet program. Online reservation system works by using a calendar and works with colour codes to distinguish between online and offline reservations and also room close outs. Online reservation systems might possibly utilize affiliate sites or feeder web sites to offer better publicity on the net. The bonus is, the Hotel sells additional rooms with less probability of overbooking. This is achieved through each internet site updating Hotel room availability to the online booking system. Any time a room is reserved on-line or by way of a partner internet site the hotel would be aware of the booking because it would be visible on the main calendar. Full payment or a deposit would have already been taken during the time of booking.
A number of big hotel chains have spent thousands building their particular hotel reservation program which also includes a management program that can track housekeeping, stock, as well as workforce schedules.
During these hard economic times all hotels wish to increase earnings, and that’s where internet presence will be crutial. Not only do some hotels operate an on-line booking system but also maximize revenue through running a number of extranets along side. The upside is the hotel being placed on numerous internet websites improving the possibility of bookings, however the negative thing is the amount of work and likelihood of double booking one of the hotel rooms because the extranets must be updated with the on-line booking system.
Only the most forward thinking hotels can survive.
Take Blackpool Hotels as an illustration. Hundreds of Hotels, Bed Breakfasts and Self Catering properties from which to choose. Aside from refurbishment, what would make some Blackpool Hotels occupied whilst other hotels in Blackpool have low occupancy? Web presence in my opinion with an extranet or on line booking program producing leads. Even if you use one of the options already mentioned, countless hotels still have awful images loaded, outdated property details, and a Hotel that is needing plenty of work. I always ask myself, “Would I wish to stay here?” Whether in a store or on-line, possible customers shop using their eyes first!